Is McDonald's changing the image of the company to attract more costumers?
When you hear the word McDonald's, you most like think of the golden arch and the white face, red hair clown that we all grow up with. But I have found this commercial it looks like it is being run somewhere in Asia. It has a model in her 20's, I would say, putting on some sort of show to get attention, mainly from males, to watch the commercial. I know when the commercials come on between shows I turn out and do something like talk to my friends or do some homework. So I don't know if this is the marketers new a tempt to get use to watch the commercials so we would want to buy a hamburger form McDonald's. But this goes with what Lash was saying about how there are subliminal messages with in the commercial manly focus on the girls say that they need to be think as a stick and have to have the "prefect" plastic looking face. I have showed this clip to several of my friends who are girls and they are just discussed with it. I know that both woman and man are getting more and more subliminal messages about how they look. But are these subliminal messages really that powerful? If we know what they are trying to do to us then why do we seam to still fall for their act? Is this media like nicotine to us, that we know its bad but we still fall for it?
We are using social sites, like facebook, youtube, and even this blog to stay in contact with others. We use are phones to call and text each other and to see what is happening in our world. Is this bad? After all we are a social race, we depend on contacts with other humans to keep our self out of the "white jackets". So is technology really that bad? Or like many other thing have we taking its use further then we should have, and know something that was meant to help us keep in contact with each other hurting us as well?
Wow. Good work on finding this...what are some of your thoughts about this particular advertisement? notice the tomato at the end of the commercial as well--what does this signify? What are marketers trying to tell us with this ad?
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ReplyDeleteI feel the same way that commericals send subliminal messages. They seem to find the certain apsects that are most interested by veiws. So they design commericals to mental influence consumers. Also the way we look seems to be struggle for everyone because they strive to look like the models that are on tv. When in reality not everyone looks like that.
ReplyDeleteI really feel like this commercial was used just to brainwash men.
ReplyDeleteGirls want to look like woman on tv, but they can't and they wont look like her if they eat at mcdonalds.
I don't understand why they would make a commercial like this unless everyone watching it is already crazily brainwashed to fall into the easily avoidable tricks of the entertainment business.
I feel that this commercial is aimed at males. They are using the modal to catch the attention of males and then sell them that they are hungry and they want to eat at McDonalds. If they were trying to drawl in females I’m sure they would use some guy with no shirt on with a six pack and chiseled chest.
ReplyDeleteThis McDonald's commercial is ridiculous. It barley has anything to do with the food that they are selling. However it does get your attention and sends Jolts into your brain. It is directly targeted to teenage males having a young attractive women in Ronald McDonald's outfit.
ReplyDeleteI personally found that commercial hilarious and could not take it seriously at all. I do think that even though it was a ridiculous commercial they knew what they were doing because it causes people to talk about it and any press is good press. So even if people do not like the commercial they are still talking about McDonald's in the end.
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